Where People Learn About Food

It's not really a shocker, but a new survey says people rely not merely on the Internet for info about food and recipes and meals, but specifically on social media.

As it says:

Study results show almost half of consumers learn about food via social networking sites, such as Twitter and Facebook, and 40 percent learn about food via websites, apps or blogs. "Consumers used to rely on mom and family traditions for meal planning, but now search online for what to cook, without ever tasting or smelling," said Laurie Demeritt, president and COO at The Hartman Group. "Digital food selection is less of a sensory experience and more of a visual and rational process: What's on the label? What's in the recipe? Show me the picture!" 

Again, not so much a surprise as really kinda validating what we'd expect as the world changes.   There's a neat typology further down the article, breaking people into categories in how they use the Net for info about food and the like.  Worth a look.